PwC's Academy

Business being a numbers game, understanding the implications of finance becomes vital to ensure the right decisions are made that would result in value creation.

Virtual Workshop on Finance for Non-Finance

PwC Sri Lanka's Academy's 3 days Virtual Workshop on Finance for Non-Finance conducted by Mr. Hussain Moosajee will provide fundamental accounting and finance knowledge, including necessary financial managing tools for the decision-making process.

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Course Structure

The Big Picture

1.1 Understand how the world of finance works, and how finance and marketing fit’s amidst the overall organization

1.2 Understanding of Accounting terminology
- Revenue and Expenses vs. Cash received and paid
- Balance sheet terminologies

1.3 Understanding of the key concepts behind the 3 types of Financial statements
- Income statement (Profit & Loss account)
- Statement of Financial Position (Balance Sheet)
- Cash flow statement

Comprehensive understanding of the 3 types of Financial statements

- Income statement (Profit & Loss account)
- Statement of Financial Position (Balance Sheet)
- Cash flow statement
- The Cash vs. Profit saga
- Simple Cash flow: Receipts and payments account
- Importance of the Cash flow

Management information and segmental reporting
Application of the use of ratios in assessing financial performance

- Key Financial ratios
- Non-financial ratios
- Dupont Analysis
- Marketing ROI

Assessing the understanding of the following concepts in Costing

- Variable costs, Fixed costs and Semi variable costs
- Breakeven analysis, and making target profits

Cost analysis and Decision making and its relevance in the preparation of budgets

- Classification and Behaviour of costs
- Breakeven analysis
- Breakeven point
- Determining target profits using the concept of breakeven
- Sensitivity analysis
- Concepts of Mark-up vs. Margin
- Pricing and Pricing strategies that impact profitability

Target Audience

Directors, C-suite Executives and Managers from Operations, Sales, Marketing, Procurement, Strategic Planning, Human Resource, Branding, Business Development, Product Development and anyone who uses financial information in the course of their work.


Please contact us for more details.

T: 0117719874


Please contact us for more information

PwC is the brand under which the member firms of PricewaterhouseCoopers International Limited operate and provide professional services. Together, these firms form the PwC network.

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An overarching goal of the NDPP is to promote a vision, practices and standards across the PwC network that achieve a robust level of protection and appropriate use of the personal data of PwC member firms’ people, clients, vendors and other stakeholders. All member firms are now in the process of implementing the requirements of the NDPP through their own individual firm programs, building upon existing confidentiality and security processes and standards. These new programme requirements are extensive and cover multiple functional areas and aspects of our business, all in pursuit of accountability and transparency in how PwC collects, processes, protects and disposes of personal data.

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